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 “Developing excellent communication skills is absolutely essential to effective leadership. The leader must be able to share knowledge and ideas to transmit a sense of urgency and enthusiasm to others. If a leader can’t get a message across clearly and motivate others to act on it, then having a message doesn’t even matter.” -Gilbert Amelio, Former President and CEO of National Semiconductor Corp.

  

“You can have brilliant ideas, but if you can’t get them across, your ideas won’t get you anywhere.” -Lee Iacocca

 

 

 

 

 

What’s the common thread between these two quotes?  CONNECTION! We find, in both quotes, the necessity of being able to get your message and ideas across to others in a clear, concise, and understandable way.  

Many times, I find my clients are experts in their field but are unable to get their expertise across to their audiences.

15% of your success is from your knowledge.

85% comes from your ability to effectively communicate your knowledge.

Taken from the Audience Analysis Audit in my book Loud and Clear: How to Prepare and Deliver Effective Business and Technical Presentations, here are a few questions for you to consider about your audience before your next presentation to make sure you CONNECT!

 

  • What are the benefits of your information to your audience? Every audience member is hooked up to the radio station WIIFM. What’s In It For Me.
  • What is their level of understanding of the types of information you will be sharing? This will shape the way you present your information to make your connection.
  • What is their knowledge of the subject? Too much or too little information= no connection.
  • What are their opinions about your subject? Dispel resistance, if any, upfront. Let them know you’ve done your homework!
  • How willing are the members of your audience to accept the ideas you will present? Get them on board as quickly as possible.
  • What are the desired emotional effects you want your audience to feel both during and immediately following your presentation? People “buy” on emotion.
  • How are you going to involve your audience during your presentation? If you tell me, I’ll listen; If you show me, I’ll pay attention; If you involve me I’ll learn!

 

By answering these questions, you’ll be on track with key information to help you design a presentation that connects with your audience. These questions may be applied to an audience of any size…even one. Take good care of your audience and you will get the results you want!

 

Here’s to presentations that connect!

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listen-texts-emails-smartalkers-speaking-coach-florida

 

 

Have you ever thought about the value of using good listening skills to decrease the need for do-overs, increase your productivity, or save you and others valuable time while using texts or emails? Have you ever interpreted a text or email one way only to find out that’s not what the writer wanted?

Continue reading “Listen to Your Texts and Emails”

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presentation-skills-smartalkers-speaking-coach-florida

 

 

I asked participants attending my Effective Presentations course to make a list of things public speakers do that turn them off and what captures and keeps their attention.

Here’s the list. Think about the last time you made a presentation. How would you score?

TURNOFFS

  • Giving away your authority to your audience
  • Rambling
  • Not speaking clearly
  • Not speaking loud enough to be heard
  • Reading their notes
  • Too many “ahhs” and “umms”
  • Monotone voice
  • Not being prepared
  • Spending too much time one topic
  • Going off on tangents
  • Outdated information
  • Self-absorbed

 

TURN-ONS

  • Professional appearance
  • Confidence without arrogance
  • Lively and animated
  • A message with a purpose
  • Engaging
  • Good eye contact
  • Organized
  • Authentic
  • Prepared
  • Good voice projection

How did you do? If you, your employees or team members are falling short of being the most professional and dynamic speakers possible, contact me. I’d love the opportunity to help!

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good listener speaking public coach smartalkers florida

 

During important conversations, in order to absorb what others are saying, you must be an active listener first.

You need to pay close attention to the speaker’s ideas, concerns, arguments or frustrations before thinking of your response.

Active listening allows you to take the speaker’s perspective, not yours into account. When you hear the other person’s perspective, only then can you take the information, analyze it and respond in a way that lets the speaker know you have a clear understanding of what was said and an effective conversation can continue to take place.

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hard skills soft skills public speaking coach smartalkers florida

 

A study that surveyed nine years of employee hiring and firing at Google showed that over that time, the company found that most of the firings were of people equipped with sufficient hard skills, such as business and technical knowledge, and that those with a good command of soft skills tended to stay and be promoted.

How are your communication soft skills including active listening, public speaking, and assertiveness skills?

Could you benefit from individual coaching in these areas? Let’s connect and see how I can help. wendy@smartalkers.com

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value soft skills money smartalkers speaking coach florida

 

LinkedIn identified the soft skills companies need most. Regardless of industry, communication ranked as #2.

Communication skills allow people to work together more efficiently and effectively because they understand each other.

Would improving your soft skills possibly lead to a promotion, make you feel more comfortable speaking up in difficult conversations, or help you feel more comfortable giving a speech? Let’s connect and see how I can help. wendy@smartalkers.com

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